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Alternative to Government Regulation – Implacable Consumer Scrutiny

The Good Funeral Guide (UK)
Thursday, 18 November 2010

Hard graft

The alternative to government regulation of the funeral industry is not self-regulation (too flabby) but implacable consumer scrutiny. That’s the libertarian way of looking at it, it’s a case I like to argue, and I concede that it may be ineffectually idealistic.

If only consumers knew. If only they knew what goes on behind the scenes they’d be on to it. Yes? Appalling things go on in funeral directors’ mortuaries. So let’s tell em. If you want to be reminded of how some dead people are treated, have a look at this version of a removal.

If only consumers knew about the dark arts of deathtrade marketing they wouldn’t be fooled when a helpful care home staff member recommends a lovely local funeral director. Because they’d suspect that the staff member had been bought by a smarmy bastard.

What goes on is not fair on consumers and it’s not fair on the good guys in the funeral trade.

Read the full article at The Good Funeral Guide

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