I, on the other hand, enjoyed the comments. And as to SCI’s continued success- 1) I would hazard a guess and say that 98% of the population thinks that death is “icky” and doesn’t want to be bothered about until they have to. 2) Heavy-handed sales due tend to work on the bereaved. Their minds are not the most cognizant at this time. 3) How many know of the other options of caring for your dead?